Beyou, the UK’s leading on-demand makeup app, is capitalising on its huge nationwide success across Britain by launching in Ibiza this Summer.
Having launched in 2018 in London, before rolling out throughout the UK due to ongoing and increasing client demand in early 2019, the legendary White Island will be the brand’s first push outside Britain.
Charlotte Green, founder and CEO of Beyou, comments: “We’re absolutely thrilled to be bringing Beyou to Ibiza, which has long been synonymous with some of the world’s most glamorous parties, exclusive editorial shoots and high-end, high-octane, celebrity-filled events.
“It therefore seems the natural next step for us to offer our portable, on-demand, glam-on-the-go services here in a month’s time.
“There is an ongoing and increasing worldwide demand for expert beauty professionals to come to your home, hotel or workplace.
“After carrying out market research, we expect this burgeoning trend to be perhaps even more pronounced in cosmopolitan Ibiza where, with the hedonistic party atmosphere, looking your best and feeling great are a priority for most people.”
Nawal Alkhedairy, founder and director, observes: “Famously free-spirited Ibiza attracts all kinds of different people from all over the world, of different ages, tastes, looks, skin types and hair – and, of course, with different budgets.
“We’re confident that amongst our carefully selected, world-class glam squad located in Ibiza there will be the perfect makeup artist for every client, every occasion and every budget.”
The Beyou founders forecast that the majority of their clients will include bridal parties and groups of millennials travelling to the magnetic Es Vedra island’s party nights, luxury beach clubs, and chill out sessions.
“We predict Out Out will be Ibiza’s biggest Beyou look! For obvious reasons!” says Nawal.
Charlotte concludes: “We’re so looking forward to bringing Beyou to Ibiza in order to give people the bespoke glam squad experience wherever, whenever they like all over the island, for a less expensive price chosen by them.
“We have ambitious strategic growth plans to push into other key destinations throughout Europe and the U.S. later this year.”